The “brief” is what you see when you click on a campaign, and it’s what the Brand gives Creators to explain what they’re looking for and how to give it to them. The brief is the contract that guides your work on the platform with an individual client. It includes details like what types of content is desired, due dates, caption requirements, and rights the Brand will have to the content you create. If you’re accepted to the campaign, you’ll refer back to the brief as you create your content, to make sure you’re meeting all the requirements. 

The end of the contract between the Creator and Brand is clearly stated in the brief. Any violation of the contract can lead to immediate termination of the contract by Pop Pays. Make sure you’ve crossed all of your T’s and dotted your I’s when you apply to a campaign. Once you hit that submit button, you’ve officially accepted the deliverables and rights as listed in the brief. Check out our Community Guidelines to make sure you understand what we expect from Creators, and while you’re at it, peep the User Terms of Service too.

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